Christmas counter

Friday 22 October 2010

DFS are learning...

DFS use Mariah Carey's "All I Want For Christmas" tune in their Xmas adverts, and this song is one of those which should be used in small doses, so hearing it over and over at full blast and full swing throughout October, November and December can make you want to reach for the chainsaw. This year, they seem to have toned down the tune with a slight remix and a severe drop in volume. It's nicely underplayed, and quite watchable as a result. OK, so it's a sale advert, and therefore by definition relatively boring, but it's alright.

2 comments:

  1. Am I allowed to say that I like "Last Christmas"?? Whaddya mean, no?

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  2. On the contrary, I could listen to "Last Christmas" over and over - it's a timeless classic which isn't shouty, so doesn't grate on replaying.

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